This is the 2027 edition. All years, next dates and the permanent visitor guide live on the Shenzhen International Furniture Exhibition & Shenzhen Creative Week (SIFE) page.All editions →

In 5 monthsTrade show · Furniture & Home · 42nd edition

Shenzhen International Furniture Exhibition & Creative Week 2027 (SIFE)

深圳国际家具展暨深圳家居设计周 2027

Design-led furniture fair spanning housing, architecture, interiors, furniture, soft furnishings, lighting and workplace.

Shenzhen International Furniture Exhibition & Creative Week 2027 (SIFE) at Shenzhen Convention & Exhibition CenterAI illustration
Dates
15–17 Mar
Mon–Wed · 3 days
Venue
Futian CEC
Futian
Running since
1996
Every March
Entry
Free
or register on site
Open to
Trade only
business visitors, 18+

What is Shenzhen International Furniture Exhibition & Shenzhen Creative Week (SIFE)?

SIFE is Shenzhen's own furniture fair, founded in 1996 and organized by the Shenzhen Furniture Association and Shenzhen Dezong Exhibition; the English site also names the furniture retail groups EasyHome and Fusen Noble-House as co-organizers. It now runs under the umbrella name Shenzhen Creative Week, and its pitch is design, new product launches and ties to the city's tech industry rather than sheer volume. It takes place every March, which the organizer describes as South China's main season for sourcing furniture and interiors. The 42nd edition, in March 2027, is announced for the Futian Convention & Exhibition Center.

The core show covers living and dining furniture, sofas and recliners, mattresses and bedding, custom cabinetry, kids' furniture and original design, with side exhibitions for lifestyle and décor, a smart-home expo, a supply-chain section and the Design Dome, a curated space pairing international and Chinese designers. At the 2026 edition the organizer highlighted smart-home launches from KUKA Home, CHEERS, ZUOYOU, Serta, King Koil, MLILY, Airland, Stareep, CBD Home, Restonic and Musterring, among others: voice-controlled recliners, sleep-tracking beds hooked up to an AI assistant, even a motorized armchair that borrows from electric-vehicle tech. Chinese design brands such as NEODKO show new collections here too.

The smart-home angle is deliberate. Since working with Huawei's HiLink ecosystem in 2021, the fair has added a dedicated smart-home expo and now calls itself a launch port for connected furniture, lighting, sleep and control systems. A 'healthy living' exhibition, curated with design studios and certification bodies, looks at sustainable materials and healthier homes, and the 'Shenzhen Design Frontier' show gathers Greater Bay Area interior designers who curate full living scenes. The Design Power summit forum runs alongside.

Visitors are furniture retailers and distributors, interior designers and architects, property developers, hotel and office fit-out buyers, and e-commerce sellers. It is trade-only and no one under 18 is admitted. For anyone in Shenzhen's design or property scene it is the year's best single look at where Chinese furniture brands are heading, especially in smart sleep and connected homes, right in the city centre.

Why go

  1. See new-season launches from major Chinese furniture and mattress brands before they reach showrooms
  2. Smart-home and smart-sleep furniture is a focus, with a dedicated smart-home expo
  3. Design-led curation (Design Dome, Shenzhen Design Frontier) that shows where Chinese interior design is going
  4. Meet brands for retail distribution, hospitality and office fit-out projects
  5. Free three-day pass if you pre-register online

Our take

Pre-register with your passport details to get the free pass; the on-site price is only waived online. Plan around the brand launches and the curated design exhibitions rather than trying to walk every stand, and check the hall plan close to the date because the venue has changed between editions.

Go if you're

  • Furniture retailers, dealers and distributors
  • Interior designers and architects
  • Property developers, hotel and office fit-out buyers
  • E-commerce and cross-border furniture sellers
  • Smart-home and sleep-tech companies looking for furniture partners

Who exhibits

Some of the companies at the 2026 edition, from the organiser's exhibitor list and press.

KUKA Home (顾家家居)Sofas and home furniture; smart-home debuts at the 2026 edition
CHEERS (芝华仕)Recliners and sofas; launched voice-controlled 'First-Class' recliners
ZUOYOU (左右家居)Sofas and a smart-home range, including a motorized mobile armchair
Serta & King Koil (Aimeng Group)Mattresses and smart beds linked to an AI voice assistant
MLILYMattresses and sleep products
AirlandMattresses and bedding
StareepMattresses and sleep products
CBD HomeFurniture and mattresses
RestonicMattresses
MusterringGerman-brand furniture
NEODKO (南洋迪克)Solid-wood furniture; Song-dynasty-inspired 'Jingjie' collection

Forums, awards & what else is on

  • Smart Home Expo and 'S-Dock' smart-home launch programme
  • Design Dome: curated space linking international brands and designers with Chinese design
  • Shenzhen Design Frontier: Greater Bay Area designers curate full living scenes
  • Healthy living / sustainability exhibition curated with design studios and certification partners
  • Design Power summit forum (设计力·高峰论坛)
  • Runs alongside: Smart Home Expo
  • Runs alongside: Lifestyle & Décor
  • Runs alongside: Integrated Supply Chain
  • Runs alongside: Design Dome

This year's edition

Trade visitors only; under-18s not admitted. Pre-registered visitors get a free 3-day pass (otherwise ¥150).

Days & opening hours

DayHoursWho's inGood to know
Day 1Mon 15 MarHours not published yetTrade only
Day 2Tue 16 MarHours not published yetTrade only
Day 3Wed 17 MarHours not published yetTrade only

Hours are the organiser's. Last entry is usually 30 minutes before closing, and the last day often closes early.

How to get in

  1. Just turn upTrade visitors can almost always register at the on-site counter. Bring your passport and a business card.
  2. Or pre-register onlineFree, about 3 minutes. You get a QR e-badge and skip the counter queue. Organiser's registration page ↗
  3. Collect your badgeShow the QR (or your passport) at the badge desk. Screenshot it first — venue Wi-Fi is slow on day one.

Free three-day pass for real-name online pre-registration (until 14 March 2027)

Pre-registeredFreeon the organiser's site
At the door100 RMB on site according to the English registration page; bring an ID card, passport or home-return permittrade visitors, passport + business card

Flying in? The visitor guide

What international buyers ask us most, in one place.

Visa-free entry

Many passports get 30 days visa-free, and 55 nationalities can use 240-hour visa-free transit via Shenzhen when flying on to a third country. Check your eligibility before booking.

Paying for things

Link a Visa or Mastercard to Alipay or WeChat Pay before you fly — booths, taxis and canteens rarely take cards. Keep ¥500 cash for samples.

Staying online

Get a roaming eSIM: Google, WhatsApp and Gmail don't work on hotel or venue Wi-Fi. Suppliers will ask for your WeChat, not your email.

Badge & business cards

Pre-register, bring your passport to collect the badge, and pack 200 business cards. Photograph each card next to the booth number — you'll forget by day two.

Interpreters

Hall English is patchy outside the big brands. A freelance interpreter costs ¥800–1,500 a day; book a week ahead for big fairs.

Samples & shipping

Don't carry 40 kg home. SF Express and DHL counters sit in the main lobbies and will ship samples door to door from about ¥200.

Where to stay near Futian CEC

Walk to a dozen business hotels in the CBD, and to the rooftop bars afterwards.

  • Enter from the metro level, not the street — the badge desks are underground.
  • Lunch: skip the hall canteens and walk 5 min to the malls around Shopping Park.
The guideFirst time at a Shenzhen trade show? Read this3 min read · Updated 19 Sept →

Good to know

When is Shenzhen International Furniture Exhibition & Shenzhen Creative Week (SIFE) 2027?

Mon 15 Mar – Wed 17 Mar 2027. Daily opening hours aren't published yet; check the organizer's site before you go.

Where is Shenzhen International Furniture Exhibition & Shenzhen Creative Week (SIFE) held?

Shenzhen Convention & Exhibition Center (深圳会展中心), 111 Fuhua 3rd Rd, Futian District. Take metro Line 1/4 to Convention & Exhibition Center station.

Is Shenzhen International Furniture Exhibition & Shenzhen Creative Week (SIFE) free to visit?

Yes for trade visitors. Pre-register online to skip the queue, or just turn up and register at the counter with your passport.

Is SIFE the same as 'Shenzhen Creative Week'?

Yes. Shenzhen Creative Week (深圳家居设计周) is the umbrella name; the furniture exhibition is the main show inside it.

Where is the 2027 edition?

The organizer's English and Chinese home pages list the Shenzhen Convention & Exhibition Center in Futian for 15–17 March 2027. Some older pages on the site still show hall numbers from Shenzhen World in Bao'an, so check the hall plan before you go.

Can the public attend?

No. The fair is for professional visitors, and the organizer says under-18s are strictly not admitted.

Does the pass cover all days?

The free pre-registered pass is a three-day pass and allows re-entry during opening hours. It is personal and non-transferable.

Is there a design programme, or is it only booths?

There is a strong curated side: the Design Dome, the Shenzhen Design Frontier exhibition, a healthy-living exhibition and the Design Power summit forum.

Sources

Researched from the organiser's own pages, last checked 2026-09-26. Spotted something out of date? Tell us.

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