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In 2 weeksTrade show · Furniture & Home · 40th edition

40th Shenzhen Mingpin Home Expo 2026

深圳名品家博会 2026

Consumer home-furnishing fair: furniture, building materials, kitchen and home appliances, bathrooms, flooring, custom doors and windows, and renovation design.

40th Shenzhen Mingpin Home Expo 2026 at Shenzhen Convention & Exhibition CenterAI illustration
Dates
23–25 Oct
Fri–Sun · 3 days
Venue
Futian CEC
Futian
Entry
Free
or register on site
Open to
Everyone
trade & public, every day

What is Shenzhen Mingpin Home Expo?

The Mingpin Home Expo (名品家博会, roughly 'brand-name home fair') is a free shopping fair for Shenzhen households who are furnishing or renovating a home. It is run by Shenzhen Century Oriental Exhibition, a local organizer that also runs the Shenzhen Wedding Expo, and it is held several times a year at the Futian Convention & Exhibition Center: the 39th edition was in late July 2026 and the 40th follows in late October.

It is one-stop shopping for a flat. The official brand list for the 40th edition runs to well over a hundred names across furniture, kitchen appliances, home appliances, renovation firms, custom cabinetry, water purifiers, doors and windows, tiles, flooring, bathrooms, paint and curtains. The headline sponsor is range-hood maker Robam, with Airland mattresses, ZUOYOU sofas, JOMOO bathrooms, Goldenhome custom kitchens and wardrobes, Vidar flooring, Eagle ceramics and Midea appliances as co-sponsors. Also on the list: mattress brands De Rucci, Serta, King Koil, Simmons and MLILY, sofa makers CHEERS, La-Z-Boy and KUKA, Fotile, Siemens, Hisense, Casarte and Panasonic appliances, Huawei's HarmonyOS smart-home and Xiaomi whole-home smart-home stands, OPPEIN and Sogal custom furniture, TOTO and Arrow bathrooms, Nippon's repainting service and Opple lighting, plus local renovation contractors.

The point for a visitor is price and convenience. The official site lists 'Mingpin prices' for specific items (a Midea inverter air-conditioner, a Xiaomi Mini LED TV, a Wanhe water heater, mattress-and-bed sets), offers brand coupons that knock a few hundred yuan off orders above a threshold, and runs a prize draw for orders of 1,000 yuan or more. The organizer promises a 60-day after-sales guarantee period and a service hotline if a deal goes wrong.

Entry is free. Register on the site or through the WeChat account and you get an e-ticket, or a paper ticket posted to you if you sign up with your real name at least two weeks before the show. For foreign residents it is a practical afternoon out if you need to kit out a flat: you can compare dozens of appliance, mattress and kitchen brands side by side, but everything is in Chinese and you will want help reading quotes and delivery terms.

Why go

  1. Compare well over a hundred furniture, appliance, kitchen, bathroom and renovation brands under one roof
  2. Fixed show prices on listed items, brand coupons and a prize draw for orders over 1,000 yuan
  3. The organizer offers a 60-day after-sales guarantee period and a hotline for disputes
  4. Free entry, with e-tickets or free posted tickets
  5. Central venue: Futian Convention & Exhibition Center, metro lines 1 and 4

Our take

Take your floor plan and measurements, and a Chinese-speaking friend: stands quote in Chinese and deals are signed on the spot. Claim the brand coupons on the official site before you go, and keep order slips and payment receipts, which you need for the prize draw and the organizer's after-sales help. Metro lines 1 and 4 to Convention & Exhibition Center, exit D.

Go if you're

  • Homeowners furnishing or renovating a flat
  • Couples and families setting up a new home
  • Anyone shopping for big-ticket appliances, mattresses or custom cabinetry

Who exhibits

Some of the companies at the 2026 edition, from the organiser's exhibitor list and press.

Robam (老板电器)Range hoods and kitchen appliances; title sponsor of the 40th edition
Midea (美的全屋家电)Whole-home appliances; co-sponsor
Airland (雅兰床垫)Mattresses; co-sponsor
ZUOYOU (左右沙发)Sofas; co-sponsor
JOMOO (九牧卫浴)Bathroom fittings; co-sponsor
Goldenhome (金牌整家定制)Custom kitchens and whole-home cabinetry; co-sponsor
De Rucci (慕思)Mattresses
CHEERS (芝华仕)Sofas and recliners
Huawei HarmonyOS Smart Home (华为鸿蒙智家)Whole-home smart-home systems
Xiaomi (小米全屋智能)Smart-home devices, TVs and appliances
OPPEIN (欧派)Custom whole-home furniture
TOTOBathroom fittings
Fotile (方太)Kitchen appliances

Forums, awards & what else is on

  • Brand coupons (for example 500 yuan off 10,000 yuan at Airland or Goldenhome)
  • Prize draw for orders of 1,000 yuan or more
  • Listed 'Mingpin price' specials on appliances, TVs, mattresses and furniture sets
  • Organizer after-sales guarantee period of 60 days

This year's edition

The 40th Shenzhen Mingpin Home Expo is a shopping fair for people furnishing or renovating a home. It covers building materials and renovation design, kitchen and home appliances, imported and solid-wood furniture, sofas, ceramics and bathrooms, flooring, and custom doors and windows. The organizer bills it as the last edition of the year, with "Double 11"-style deals, coupons and prize draws for orders.

- **Where:** Futian Convention & Exhibition Center. - **Entry:** free. Book a free e-ticket (or a mailed paper ticket) on the official site or through the WeChat account 深圳名品家博会. - **Hours:** 09:00–19:00 daily.

Days & opening hours

DayHoursWho's inGood to know
Day 1Fri 23 OctFrom 9amTrade + public
Day 2Sat 24 OctFrom 9amTrade + public
Day 3Sun 25 Oct9am – 7pmTrade + public

Hours are the organiser's. Last entry is usually 30 minutes before closing, and the last day often closes early.

How to get in

  1. Just turn upTrade visitors can almost always register at the on-site counter. Bring your passport and a business card.
  2. Or pre-register onlineFree, about 3 minutes. You get a QR e-badge and skip the counter queue. Organiser's registration page ↗
  3. Collect your badgeShow the QR (or your passport) at the badge desk. Screenshot it first — venue Wi-Fi is slow on day one.

Free: register on the official site or WeChat account 深圳名品家博会 for an e-ticket, or a posted paper ticket if you sign up with your real name at least two weeks before

Pre-registeredFreeon the organiser's site
At the doorFree on-site registrationanyone, ID required
PublicOpen to the public, 09:00–19:00 each daygeneral visitors

Flying in? The visitor guide

What international buyers ask us most, in one place.

Visa-free entry

Many passports get 30 days visa-free, and 55 nationalities can use 240-hour visa-free transit via Shenzhen when flying on to a third country. Check your eligibility before booking.

Paying for things

Link a Visa or Mastercard to Alipay or WeChat Pay before you fly — booths, taxis and canteens rarely take cards. Keep ¥500 cash for samples.

Staying online

Get a roaming eSIM: Google, WhatsApp and Gmail don't work on hotel or venue Wi-Fi. Suppliers will ask for your WeChat, not your email.

Badge & business cards

Pre-register, bring your passport to collect the badge, and pack 200 business cards. Photograph each card next to the booth number — you'll forget by day two.

Interpreters

Hall English is patchy outside the big brands. A freelance interpreter costs ¥800–1,500 a day; book a week ahead for big fairs.

Samples & shipping

Don't carry 40 kg home. SF Express and DHL counters sit in the main lobbies and will ship samples door to door from about ¥200.

Where to stay near Futian CEC

Walk to a dozen business hotels in the CBD, and to the rooftop bars afterwards.

  • Enter from the metro level, not the street — the badge desks are underground.
  • Lunch: skip the hall canteens and walk 5 min to the malls around Shopping Park.
The guideFirst time at a Shenzhen trade show? Read this3 min read · Updated 19 Sept →

Good to know

When is Shenzhen Mingpin Home Expo 2026?

Fri 23 Oct – Sun 25 Oct 2026. Doors open at 9am; the last day closes at 7pm.

Where is Shenzhen Mingpin Home Expo held?

Shenzhen Convention & Exhibition Center (深圳会展中心), 111 Fuhua 3rd Rd, Futian District. Take metro Line 1/4 to Convention & Exhibition Center station.

Is Shenzhen Mingpin Home Expo free to visit?

Yes for trade visitors. Pre-register online to skip the queue, or just turn up and register at the counter with your passport.

Is Shenzhen Mingpin Home Expo open to the public?

Yes — every day is open to the public (Open to the public, 09:00–19:00 each day).

What does 'Mingpin' mean?

名品 means 'famous brands'. The organizer's pitch is that exhibitors are established brands it has selected.

Is it really free?

Yes. Tickets are free; you can get an e-ticket or, if you register with your real name and address early enough, a paper ticket posted to you.

How does the prize draw work?

According to the official FAQ, a single order or several orders totalling more than 1,000 yuan earns one draw. Bring the order and payment receipt to the organizer's draw centre. One draw per homeowner per brand.

What if something goes wrong with an order?

The organizer advertises a 60-day after-sales guarantee period and a hotline (400-8848-286) to help resolve problems with exhibitors.

Is it the same as the Shenzhen Home Decoration Festival?

No. Both are free consumer home fairs at Futian, but they are run by different organizers on different dates. Many brands appear at both.

Sources

Researched from the organiser's own pages, last checked 2026-09-26. Spotted something out of date? Tell us.

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