In 2 monthsTrade show · Food & Drink

China (Shenzhen) International Autumn Tea Industry Expo 2026Dates, Registration & Visitor Guide

中国(深圳)国际秋季茶产业博览会 2026

Thu 17 Dec – Mon 21 Dec 2026Futian CEC · hours TBA

Updated for 2026 · dates confirmed by the organiser

China (Shenzhen) International Autumn Tea Industry Expo 2026 at Shenzhen Convention & Exhibition CenterAI illustration
Dates
17–21 Dec
Thu–Mon · 5 days
Venue
Futian CEC
Futian
Exhibitors
2,000
2025 edition
Entry
Free
or register on site
Open to
Trade only
business visitors

What is China (Shenzhen) International Autumn Tea Industry Expo?

The Shenzhen International Tea Expo, run by Shenzhen-based Huajuchen with the city's Tea Culture Promotion Association, is where the Chinese tea trade meets South China's buyers and tea drinkers. It began in 2008 and now runs twice a year at the Futian Convention & Exhibition Center; the autumn edition in December is the bigger year-end show, and the organizer counts both editions in one series (the December 2024 show was the 30th, December 2025 the 32nd). Huajuchen runs tea fairs in about 25 Chinese cities, and Shenzhen is its flagship. In 2026 the city's commerce bureau named the autumn show one of Shenzhen's brand exhibitions for 2023–2025.

The autumn fair fills around 75,000 square metres with about 3,700 booths and 2,000+ exhibitors, according to the organizer. Almost every Chinese tea type is there: Yunnan pu'er, Fujian white tea from Fuding, Wuyi rock tea, Anhua and Guangxi dark teas, Chaozhou Phoenix dancong oolong, Guizhou green tea and Yingde black tea, alongside tangerine-peel pu'er and aged-tea dealers. Producing regions come as government pavilions: in 2024 these included Chaozhou, Nanping (Wuyi), Zunyi, Anhua and Wuyuan. Much of the rest of the floor is teaware, from Jingdezhen porcelain and Yixing zisha teapots made by named potters to tea furniture, packaging and machinery, with a dedicated teaware design exhibition. Exhibitors from Hong Kong, Taiwan, Malaysia, Korea, Japan and Nepal took part in 2025.

In practice it works as both a trade fair and a huge public tasting. Tea-shop owners, tea-house operators, gift buyers and distributors come to meet factories and set up agency deals; ordinary Shenzhen residents come to taste freely and buy tea and teapots for the New Year and Spring Festival. Local guides in 2024 described tickets as free.

The side programme mixes trade and culture: the Zhongcha Cup tea-king competition awards, tea-art contests, a tea book fair, aged-tea tastings and, in 2025, a Chaozhou gongfu tea conference and a food-and-medicine conference alongside seven linked exhibitions. For foreigners in Shenzhen, it is an easy way into Chinese tea: you can taste dozens of teas side by side, meet producers from the source regions, and compare prices for teaware without a trip to Yunnan or Fujian.

Why go

  1. Taste pu'er, white, dark, oolong, green and black teas side by side from 2,000+ producers and dealers
  2. Meet government pavilions from source regions (Chaozhou, Wuyi, Anhua, Yunnan) and set up direct supply or agency deals
  3. Buy teaware: Jingdezhen porcelain, Yixing zisha pots, tea furniture and packaging
  4. Stock up on tea gifts before New Year and Spring Festival
  5. See tea-king competitions, tea-art contests and a dedicated teaware design exhibition

Our take

The show runs five days at the Futian Convention & Exhibition Center (Metro Lines 1 and 4 to Convention & Exhibition Center station). Tasting is part of the experience, so allow a few hours and go with a rough idea of prices before buying tea or teapots. If you want to talk business, a Mandarin speaker helps: most exhibitors are regional producers and dealers.

Go if you're

  • Tea-shop, tea-house and café owners sourcing tea and teaware
  • Distributors and franchisees looking for tea brands to represent
  • Corporate and personal gift buyers before the New Year
  • Tea lovers and collectors, including foreigners curious about Chinese tea

Who exhibits

Some of the companies at the 2024 edition, from the organiser's exhibitor list and press. 2,000 exhibitors in all (2025).

China Tea (Zhongcha)State-owned tea brand, pu'er and more (2024)
Lancang Ancient TeaYunnan pu'er (2024)
Chen Sheng HaoYunnan pu'er (2024)
Anhua Dark Tea GroupHunan dark tea (2024)
BaishaxiAnhua dark tea (2024)
Xiangyi Fu TeaHunan fu brick tea (2024)
Wuzhou Tea FactoryGuangxi Liubao dark tea (2024)
Wuyi StarWuyi rock tea (2024)
China Tea HaitiFujian oolong (2024)
Chaozhou Phoenix Dancong pavilionGovernment pavilion for Phoenix single-bush oolong (2024)
Jingdezhen Ceramic UniversityPorcelain teaware (2024)

Forums, awards & what else is on

  • Shenzhen International Teaware Aesthetic Design Exhibition (concurrent)
  • Zhongcha Cup international tea-king competition awards (autumn round, 2024)
  • National tea-art (tea master) competition finals (2024)
  • 2025 extras: Chaozhou Gongfu Tea Conference, World Aged Tea Grand Tasting and a food-and-medicine conference
  • Shenzhen International New Tea Drinks Conference (concurrent in 2024)

Days & opening hours

DayHoursWho's inGood to know
Day 1Thu 17 DecHours not published yetTrade only
Day 2Fri 18 DecHours not published yetTrade only
Day 3Sat 19 DecHours not published yetTrade only
Day 4Sun 20 DecHours not published yetTrade only
Day 5Mon 21 DecHours not published yetTrade only

Hours are the organiser's. Last entry is usually 30 minutes before closing, and the last day often closes early.

How to get in

  1. Just turn upTrade visitors can almost always register at the on-site counter. Bring your passport and a business card.
  2. Or pre-register onlineFree, about 3 minutes. You get a QR e-badge and skip the counter queue.
  3. Collect your badgeShow the QR (or your passport) at the badge desk. Screenshot it first — venue Wi-Fi is slow on day one.
Pre-registeredFreeon the organiser's site
At the doorFree on-site registrationtrade visitors, passport + business card
PublicFree tickets for the public in 2024 (claimed online); 2026 ticketing not yet announcedgeneral visitors

Flying in? The visitor guide

What international buyers ask us most, in one place.

Visa-free entry

Many passports get 30 days visa-free, and 55 nationalities can use 240-hour visa-free transit via Shenzhen when flying on to a third country. Check your eligibility before booking.

Paying for things

Link a Visa or Mastercard to Alipay or WeChat Pay before you fly — booths, taxis and canteens rarely take cards. Keep ¥500 cash for samples.

Staying online

Get a roaming eSIM: Google, WhatsApp and Gmail don't work on hotel or venue Wi-Fi. Suppliers will ask for your WeChat, not your email.

Badge & business cards

Pre-register, bring your passport to collect the badge, and pack 200 business cards. Photograph each card next to the booth number — you'll forget by day two.

Interpreters

Hall English is patchy outside the big brands. A freelance interpreter costs ¥800–1,500 a day; book a week ahead for big fairs.

Samples & shipping

Don't carry 40 kg home. SF Express and DHL counters sit in the main lobbies and will ship samples door to door from about ¥200.

Where to stay near Futian CEC

Walk to a dozen business hotels in the CBD, and to the rooftop bars afterwards.

  • Enter from the metro level, not the street — the badge desks are underground.
  • Lunch: skip the hall canteens and walk 5 min to the malls around Shopping Park.
The guideFirst time at a Shenzhen trade show? Read this3 min read · Updated 19 Sept →

China (Shenzhen) International Autumn Tea Industry Expo 2026: the full edition page →

China (Shenzhen) International Autumn Tea Industry Expo: FAQ

When is China (Shenzhen) International Autumn Tea Industry Expo 2026?

Thu 17 Dec – Mon 21 Dec 2026. Daily opening hours aren't published yet; check the organizer's site before you go.

Where is China (Shenzhen) International Autumn Tea Industry Expo held?

Shenzhen Convention & Exhibition Center (深圳会展中心), 111 Fuhua 3rd Rd, Futian District. Take metro Line 1/4 to Convention & Exhibition Center station.

Is China (Shenzhen) International Autumn Tea Industry Expo free to visit?

Yes for trade visitors. Pre-register online to skip the queue, or just turn up and register at the counter with your passport.

Is the tea expo open to the public?

Yes, in practice. In 2024 local guides described free tickets claimed online, and many visitors come to taste and buy. The organizer had not published 2026 ticketing details as of September 2026.

Spring or autumn: which Shenzhen tea expo should I go to?

Both are run by Huajuchen at the Futian venue. The autumn edition in December is larger (about 75,000 square metres) and falls in gift-buying season before New Year and Spring Festival.

Which teas are best represented?

Pu'er from Yunnan, dark teas from Anhua and Guangxi, white tea from Fuding, Wuyi rock tea and Chaozhou dancong have especially large presences, plus aged-tea dealers and tangerine-peel pu'er.

Can I buy teapots and teaware?

Yes. A large share of the floor is teaware, including Jingdezhen porcelain and Yixing zisha by named potters, plus a concurrent teaware design exhibition.

Are there foreign exhibitors?

A few. In 2025 exhibitors from Malaysia, Korea, Japan and Nepal joined stands from Hong Kong, Macau and Taiwan.

How big is China (Shenzhen) International Autumn Tea Industry Expo?

2,000 exhibitors at the 2025 edition, according to the organiser.

Who organises China (Shenzhen) International Autumn Tea Industry Expo?

Shenzhen Huajuchen International Exhibition Group, with the Shenzhen Tea Culture Promotion Association. SZMeetups is an independent guide — registration happens on the organiser's site.

Sources

Researched from the organiser's own pages, last checked 2026-09-26. Spotted something out of date? Tell us.

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